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WAYNE PARTELLO

Topic

Leadership

People, culture, decision-making and the realities of leading organizations.

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Observation

If your career growth is being stalled because of an insecure leader, this TIKTOK advice…

If your career growth is being stalled because of an insecure leader, this TIKTOK advice video is for you.

Observation

Looking for a new role? Here’s my advice

Looking for a new role? Here’s my advice:

Observation

“I’ve quit a lot of people’s dream jobs.” -Me.

“I’ve quit a lot of people’s dream jobs.” -Me.

Observation

Another simple

Another simple #LessonFromSports, set standards and don't assume anybody knows your expectations even if that includes treating people with respect and not wearing your hoodie in meetings.

Selfie of Wayne Partello wearing a CUENTO trucker hat and jacket in a hotel hallway, with bold text reading 'You Have to Give a 💩'

Observation

“More than teammates, you’re family.”

“More than teammates, you’re family.”

Observation

Not everyone wants you to succeed.

Not everyone wants you to succeed.

Observation

A Love Letter to Radio—And a Wake-Up Call for Any Business 🎙️📻

A Love Letter to Radio—And a Wake-Up Call for Any Business 🎙️📻

Wayne Partello smiling and holding up a CUENTO logo sign in the CUENTO office conference room, with a screen displaying 'CUENTO: Inspire, Grow, Win' in the background

Observation

As we onboard several new employees this quarter, we knew we had to be ready to tell our story.

As we onboard several new employees this quarter, we knew we had to be ready to tell our story.

Playful close-up selfie of Wayne Partello wearing a dark beanie and jacket, making a skeptical expression

Observation

"I can’t imagine doing this without you!" = The Goal.

"I can’t imagine doing this without you!" = The Goal.

Wayne Partello selfie on a snowy city street wearing a beanie, with bold text overlay reading 'You've been so lucky!'

Observation

“With no college degree and no formal training, what propelled your career?” a young person…

“With no college degree and no formal training, what propelled your career?” a young person asked me.

Vintage photo of a young Wayne Partello walking on the field at a packed Miami Dolphins stadium alongside a colleague in a suit, with fans in Dolphins jerseys nearby

Observation

The hardest steps are the ones onto the plane; when opportunity knocks, you decide how to…

15 years ago, I was DJing in a basement bar before the Winter Classic at Fenway Park. Later that day, I secretly boarded a flight that would change my life forever. ✈️

Observation

Leadership is about setting standards—and holding people accountable, even when it’s…

Leadership is about setting standards—and holding people accountable, even when it’s unpopular. 💪

CUENTO-branded graphic reading 'We had to make the toughest decision' above a photo of Wayne Partello and Katie smiling and pointing up.

Observation

We’ve made the toughest decision since starting CUENTO Marketing

We’ve made the toughest decision since starting CUENTO Marketing:

Observation

Sometimes, the most important thing you can do as a leader is sit there, listen, and take…

Sometimes, the most important thing you can do as a leader is sit there, listen, and take the punch.

Four-panel photo collage from the Breeders' Cup at Del Mar: the Breeders' Cup logo over a view of the venue; Wayne and his wife smiling together at the racetrack in formal race-day attire; Wayne and a friend smiling together at a table; and a crowd with a horse and jockey on the track.

Observation

The difference between winning and losing often comes down to effort, attitude, and simply…

The difference between winning and losing often comes down to effort, attitude, and simply showing up. 💪

Meme graphic with Wayne's face composited onto a construction worker's body in front of a job site, arms crossed, beside the text 'Dreaming is fun. Executing is work.' and a 'Get to work' button.

Observation

Ideas are powerful, but they mean nothing without execution!

Ideas are powerful, but they mean nothing without execution!

Wayne making an exasperated face with cartoon steam-cloud graphics coming out of his ears, next to bold text reading 'DON'T DO THAT!!!'

Observation

I don’t get angry often, but recently, one of my employees learned what will always set me off!

I don’t get angry often, but recently, one of my employees learned what will always set me off!

Observation

2023 taught me many valuable lessons, but none bigger than this…

2023 taught me many valuable lessons, but none bigger than this…

Observation

Advice for those starting their first job today: find your people. 💼👥

Advice for those starting their first job today: find your people. 💼👥

Observation

Contrary to popular belief, the secret to winning isn’t magic—it’s taking care of people. 🤝

Contrary to popular belief, the secret to winning isn’t magic—it’s taking care of people. 🤝

Observation

Growing pains: founders must learn to let go and trust the people they hire; they exceeded…

Change is never easy, and as someone who’s hired to help businesses change, I recently got a dose of my own medicine… and I needed it!

Observation

Don't trust outsiders' takes on people; sources have agendas and the strongest are often…

Here’s one of my favorite lessons from sports summed up in one picture, and it’s not what you’re thinking…

Two-photo collage on a CUENTO-branded background: a young woman with a camera photographing a San Diego State football practice from the sideline, and Wayne smiling on the field holding a pink flower and a camera bag.

Observation

Taking his daughter to work taught the most important lesson: how to treat people.

“Bringing kids to work shows them that careers are more than just paychecks. They’re about purpose, relationships, and the pursuit of mastery.” -Adam Grant

Observation

A year ago, we were staring down the barrel of losing our top client, and I was terrified. 🫣

A year ago, we were staring down the barrel of losing our top client, and I was terrified. 🫣