Observation
How you behave will determine what you are known for. So you better know who you want to be. 🧠
How you behave will determine what you are known for. So you better know who you want to be. 🧠
Topic
Fan Experience
How the experience shapes what people feel, value, remember and do next.
Supporting Content
Latest
Observation
“Why would you want to go work for the Padres??? Nobody in San Diego cares about the…
“Why would you want to go work for the Padres??? Nobody in San Diego cares about the Padres!” ⚾️
Observation
“Hey man, you’re just a DJ…” 🎧
“Hey man, you’re just a DJ…” 🎧
Observation
“Sometimes You Have to Rely on Your Past to Power the Present”
“Sometimes You Have to Rely on Your Past to Power the Present”
Observation
Creating an unforgettable fan experience doesn’t happen by accident—or magic.
Creating an unforgettable fan experience doesn’t happen by accident—or magic.
Observation
Sports teams could learn a lot from what Royal Caribbean International has created with…
Sports teams could learn a lot from what Royal Caribbean International has created with Icon of the Seas.
Observation
Sports teams could learn a lot from what Royal Caribbean International has created with…
Sports teams could learn a lot from what Royal Caribbean International has created with Icon of the Seas.
Observation
Listening beats talking: focus groups show customers want to share, being heard builds…
It’s me, hi, I’m a talker, it’s me… 🎤 But if there’s one thing I’ve learned, it’s this: listening is far more important than talking.
Observation
Brand success starts with choosing a destination: "Who do we want to be when that moment…
The key to driving brand success is choosing a destination and knowing what you will represent when you get there.
1 / 4Observation
A few weeks ago Katie Jackson called me and said, “I have a crazy idea…”
A few weeks ago Katie Jackson called me and said, “I have a crazy idea…”
Observation
When something goes wrong, it can feel like the whole world is watching—but what if they…
When something goes wrong, it can feel like the whole world is watching—but what if they really were? 😬
Observation
June 17, 2008 - That’s me on the floor after the Boston Celtics celebrated banner 17.
June 17, 2008 - That’s me on the floor after the Boston Celtics celebrated banner 17.
Observation
Happy
Happy #NationalDJDay! 🎉
Observation
A business thriving since 1939, Lewis' in Norwood, Massachusetts, holds valuable lessons
A business thriving since 1939, Lewis' in Norwood, Massachusetts, holds valuable lessons:
Observation
I saw this picture from last week’s The Gathering Summit and was so excited about this subject!
I saw this picture from last week’s The Gathering Summit and was so excited about this subject!
Observation
Lasting brand-consumer relationships require consistent respect and value; don't ditch…
Relationships, whether friendships, marriages, or brand-consumer connections, share a common truth: lasting bonds require respect and value.
Observation
The brands you wear tell a story; the Savannah Bananas' fans-first storytelling is a…
The brands you wear tell a story, I choose to try and only wear brands that support me, but I have adjusted my rule because of this hat…
Observation
The Savannah Bananas show impromptu moments layered on curated ones make an experience…
I love everything about this and here are a few of the reasons why.
Observation
Generating excitement is exhilarating but amplifying genuine excitement should always be…
Generating excitement is exhilarating but amplifying genuine excitement should always be the goal.
Observation
An easy question that most people miss when making brand decisions…
An easy question that most people miss when making brand decisions…
Observation
Vegas Golden Knights lessons: never miss a chance to tell your story and extend the…
I am always looking for inspiration and now that I’m traveling more, there are opportunities around every corner.
Observation
DJ lesson: reading and adjusting to a crowd is a masterclass in self and situational…
The interaction between a DJ and their crowd is a masterclass in awareness. You need to have strong self awareness, while also possessing a firm grip on situational awareness to ensure the audience is buying what you are selling.
Observation
It doesn’t matter what you do, or where you do it there is one constant…
It doesn’t matter what you do, or where you do it there is one constant…
Observation
A winery guide's care for the brand is a reminder: if your efforts aren't appreciated at…
Walking the Robert Mondavi winery in Napa this week and the level of care and knowledge our guide had for the experience and their brand was incredible.