Observation
The most important controllable is who you spend time with: CUENTO's no-assholes policy.
In life and in business, there are countless uncontrollables. But the most important controllable? Who you spend time with.
Topic
Business
The commercial mechanics behind sports, entertainment and fan-facing brands.
Supporting Content
Latest
Observation
If you can wrap your head around these simple facts, you will be happier and find more…
If you can wrap your head around these simple facts, you will be happier and find more success: 💡
Observation
Identifying experience improvements is the start; the real work is overcoming the stack of…
I love cruises, and even more directly, I love Royal Caribbean International cruises. 🚢 And this latest move makes me love them even more. ❤️
Observation
Entrepreneurship can be a lonely island, but it doesn’t have to be! 🌴
Entrepreneurship can be a lonely island, but it doesn’t have to be! 🌴
Observation
One of the topics from last week’s roundtables was around unlocking budgets. 💸
One of the topics from last week’s roundtables was around unlocking budgets. 💸
Observation
“This is not great, Wayne!” - Our attorney after reading the initial legal documents. ⚖️
“This is not great, Wayne!” - Our attorney after reading the initial legal documents. ⚖️
Observation
“More than teammates, you’re family.”
“More than teammates, you’re family.”
Observation
Not everyone wants you to succeed.
Not everyone wants you to succeed.
Observation
If I Can Make It Here… I’ll Make It Anywhere. 🗽
If I Can Make It Here… I’ll Make It Anywhere. 🗽
Observation
A Love Letter to Radio—And a Wake-Up Call for Any Business 🎙️📻
A Love Letter to Radio—And a Wake-Up Call for Any Business 🎙️📻
Observation
Anybody can sell a product, a house, a service. But what makes YOU different? 💡
Anybody can sell a product, a house, a service. But what makes YOU different? 💡
Observation
As we onboard several new employees this quarter, we knew we had to be ready to tell our story.
As we onboard several new employees this quarter, we knew we had to be ready to tell our story.
Observation
Us in August 2019 to Jamie & Gabe
Us in August 2019 to Jamie & Gabe:
Observation
Clients who don't pay are a harsh, rarely discussed entrepreneurship reality.
Entrepreneurship comes with challenges you don’t always see coming, and one of the toughest? Clients who don’t pay. 💸
Observation
We’ve made the toughest decision since starting CUENTO Marketing
We’ve made the toughest decision since starting CUENTO Marketing:
Observation
You’re in possession of the brand, but at times it can feel like everyone’s trying to rip…
You’re in possession of the brand, but at times it can feel like everyone’s trying to rip it from your hands.
Observation
Growing pains: founders must learn to let go and trust the people they hire; they exceeded…
Change is never easy, and as someone who’s hired to help businesses change, I recently got a dose of my own medicine… and I needed it!
Observation
A year ago, we were staring down the barrel of losing our top client, and I was terrified. 🫣
A year ago, we were staring down the barrel of losing our top client, and I was terrified. 🫣
Observation
Resenting a brand consultant in 2016 taught him the power of fresh eyes, which inspired CUENTO.
“Hey Wayne, we’re bringing in a consultant to ensure we’re on the right path as a brand.” - my boss in December 2016
Observation
CUENTO Marketing is not financially backed by anyone other than the two people in this picture.
CUENTO Marketing is not financially backed by anyone other than the two people in this picture.
Observation
Breakups can be hard… but they don’t need to be in business.
Breakups can be hard… but they don’t need to be in business.
Observation
January: Three deals go to verbal agreement in a week and two implode before contract is…
January: Three deals go to verbal agreement in a week and two implode before contract is signed… 🤦♂️
Observation
Making time for networking is key to growth; LinkedIn allows networking every day.
I love this quote from my former boss and now partner, Claudia Lezcano from this week’s Forbes 30/50 event in Abu Dhabi.
Observation
This is difficult to admit, but I’m feeling brave today, so here it is…
This is difficult to admit, but I’m feeling brave today, so here it is…