Observation
This headline is spot on.
This headline is spot on.
Topic
Business
The commercial mechanics behind sports, entertainment and fan-facing brands.
Supporting Content
Latest
Observation
It’s been a long month.
It’s been a long month.
Observation
Jamie Reid was the fat kid who had to run the mile.
Jamie Reid was the fat kid who had to run the mile.
Observation
“Well you’re a CEO… you shouldn’t be that busy.”
“Well you’re a CEO… you shouldn’t be that busy.”
Observation
I saw this quote from Chris Sale recently that made me shake my head.
I saw this quote from Chris Sale recently that made me shake my head.
Observation
I’ll say it again.
I’ll say it again.
Observation
This is not standard LinkedIn content.
This is not standard LinkedIn content.
Observation
“It’s so hard to say goodbye to yesterday or partners…”
“It’s so hard to say goodbye to yesterday or partners…”
Observation
New series: Business Lessons from Music.
New series: Business Lessons from Music.
Observation
Business Lessons from Music: not every partnership is forever; protect your reputation—it…
I’m experimenting more on TikTok — building a series called Business Lessons from Music.
Observation
Real talk (🚨long post alert 🚨)
Real talk (🚨long post alert 🚨)
Observation
The most expensive line item in business isn’t payroll.
The most expensive line item in business isn’t payroll.
Observation
Redefining a brand is one of the most rewarding parts of my job.
Redefining a brand is one of the most rewarding parts of my job.
Observation
And just like that… we’re onto baseball ⚾️
And just like that… we’re onto baseball ⚾️
Observation
Winning organizations don't accidentally evolve—they align; leadership commits to a vision…
Last year CUENTO Marketing worked with teams across 𝗠𝗟𝗕, 𝗡𝗙𝗟, 𝗡𝗛𝗟, 𝗡𝗕𝗔, 𝗠𝗟𝗦, 𝗡𝗖𝗔𝗔, and the 𝗚-𝗟𝗲𝗮𝗴𝘂𝗲. Here’s what we learned 👇
Observation
MTV's quiet end: nostalgia won't save you; evolve or dissolve.
We’re starting 2026 with a quiet goodbye to something that mattered in my life: 𝘔𝘛𝘝.
Observation
Milestones and anniversaries have a way of forcing perspective, and today marks a big one
Milestones and anniversaries have a way of forcing perspective, and today marks a big one:
Observation
𝗔𝗴𝗲𝗻𝗰𝘆 = helps the marketing team.
𝗔𝗴𝗲𝗻𝗰𝘆 = helps the marketing team.
Observation
A very honest moment: one of the biggest challenges at CUENTO Marketing is telling our own…
A very honest moment: one of the biggest challenges at CUENTO Marketing is telling our own story.
Observation
“Hey Wayne, what’s the hardest part of being a consultant instead of an executive?”
“Hey Wayne, what’s the hardest part of being a consultant instead of an executive?”
Observation
“This is Wayne, he used to be the CMO of the Padres.”
“This is Wayne, he used to be the CMO of the Padres.”
Observation
Facing the loss of their biggest client brought stress and fear, but they closed new deals…
Staring down the barrel of losing your biggest client—and realizing you can’t close a deal to replace them—is a gut punch like no other.
Observation
We need to talk about the toughest part of running a small business…
We need to talk about the toughest part of running a small business…
Observation
After celebrating 6 years of CUENTO, my number one lesson for entrepreneurs is simple: Keep…
After celebrating 6 years of CUENTO, my number one lesson for entrepreneurs is simple: Keep going.