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WAYNE PARTELLO

Topic

Leadership

People, culture, decision-making and the realities of leading organizations.

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Red quote card reading "Don't believe the get rich quick schemes, the key word in 'side hustle' is HUSTLE!" beside a photo of Wayne Partello smiling with Matt Donnelly.

Observation

A former DJ employee ran a side DJ business for 15 years, earning a second salary; side…

Side hustles have been a part of my life since I was 14 years old. I love helping others learn how to earn more for themselves and their families.

Blue quote card with a hand-drawn sketch frame reading 'Just being good at your job isn't enough to be a great leader!'.

Observation

Great leaders must earn the trust of those above them by providing value and being in the…

There is so much more than being skilled at a job to make you a great leader and the extra effort is almost always more important to your team.

Vintage photo of a young Wayne Partello and his late friend Eddy smiling together at a restaurant table with drinks.

Observation

A late friend's wisdom on beating imposter syndrome: they wouldn't have you here if they…

Today would have been my friend Eddy’s 50th birthday, but he was tragically killed many years ago. He made sure I never let my imposter syndrome slow me down, so I wanted to share some of his wisdom with you.

Observation

Progress is achieved by confronting the uncomfortable.

Progress is achieved by confronting the uncomfortable.

Stop sign graphic reading 'STOP allowing comfort to determine your SUCCESS'.

Observation

Progress is achieved by confronting the uncomfortable.

Progress is achieved by confronting the uncomfortable.

Red stage-spotlight graphic with the quote 'Does the spotlight really matter to you or is it people's perception of you in the spotlight that truly matters?'.

Observation

The fear of leaving the spotlight is something that can tether people to a life that they…

The fear of leaving the spotlight is something that can tether people to a life that they no longer love.

Pink-toned photo of a road receding into trees, overlaid with the quote "It's hard to know which way to turn if you haven't chosen the destination" and the hashtag #WhatsYourCUENTO.

Observation

Do you know what your CUENTO is? Do you know what your company’s CUENTO is?

Do you know what your CUENTO is? Do you know what your company’s CUENTO is?

The CUENTO Marketing team posing together in front of a neon "#StayTogether" sign in Austin, TX.1 / 7

Observation

A remote company must be intentional about culture: focus on individuals, then the team,…

Starting a fully remote business, you need to be intentional about creating a company culture that fosters true teamwork.

A stylized graphic repeating the word IRREPLACEABLE with successive letters highlighted in red.

Observation

As we kickoff Thanksgiving week, I like to start with being thankful to the irreplaceable…

As we kickoff Thanksgiving week, I like to start with being thankful to the irreplaceable people in my life.

Observation

Leading into Thanksgiving week is an important time for me and here is why.

Leading into Thanksgiving week is an important time for me and here is why.

Wayne Partello and Katie Jackson smiling and holding CUENTO-branded notebooks.

Observation

I get asked a lot of questions about becoming an entrepreneur. Today for

I get asked a lot of questions about becoming an entrepreneur. Today for #nationalentrepreneursday, here are some answers:

A CUENTO-branded "Lessons From a DJ #3: The Power of Awareness" quote card with a photo of Wayne Partello and the quote "I treated that boardroom like a giant dance floor."

Observation

DJ lesson: reading and adjusting to a crowd is a masterclass in self and situational…

The interaction between a DJ and their crowd is a masterclass in awareness. You need to have strong self awareness, while also possessing a firm grip on situational awareness to ensure the audience is buying what you are selling.

A "Lessons From a DJ #1: Build Redundancies" quote card with a photo of Wayne Partello and the quote "Dreamers believe everything is going to be fine, but in reality that's never the case."

Observation

You never want to be the DJ who can’t play music, so you better have a backup for everything.

You never want to be the DJ who can’t play music, so you better have a backup for everything.

A "Lessons From a DJ" quote card with a photo of Wayne Partello and the quote "You better get him to College or he will be a LOSER."

Observation

Ask high schoolers "what are your plans?" not "what college?"; his father asked for a…

Can we please start asking high school kids “what are your plans after high school?” vs “what college are you going to?”

A graphic of Wayne Partello holding up both hands with the text "STOP — Reacting in the moment."

Observation

Don't push back on the boss mid-pitch; take the vision, come back with a plan, then share…

We’ve all been there in that meeting; we don’t agree with what the boss is saying and we want to tell them our thoughts. I’m here to tell you that there is a better way!

A graphic of Wayne Partello shrugging with the text "Titles will come, your salary will grow, but trust is something to cherish."

Observation

Trust is built over time and through actions. You can’t talk your way into being trusted.

Trust is built over time and through actions. You can’t talk your way into being trusted.

Observation

Sometimes it takes time for the possible to become the acceptable. Let me explain…

Sometimes it takes time for the possible to become the acceptable. Let me explain…

Observation

Excuses are the foundation to mediocrity and if left unresolved they will become a crutch…

Excuses are the foundation to mediocrity and if left unresolved they will become a crutch for your team.

Wayne Partello and his friend Bob Bolinger smiling in a selfie surrounded by palm trees.

Observation

When you walk away you will be remembered by how you treat others.

When you walk away you will be remembered by how you treat others.

A CUENTO-branded "Culture Is: Teamwork" quote card.1 / 6

Observation

Culture is a common goal with mutual accountability and open communication; leaders who…

I love the feedback that I have received from my post about culture last week not only publicly, but from others who shared privately.

Black CUENTO-branded graphic reading "Fill in the blank: Culture is ___" with the CUENTO logo watermark.

Observation

Culture isn't a foosball table or free coffee; crowdsourcing what culture really is.

“Culture isn’t a foosball table or free coffee, and they just don’t get it!” - a friend and former football colleague that I caught up with last week.

Observation

Most organizational problems trace to poor communication; polite silence is harder to fix…

The more problems we get hired to solve the more we realize that open communication can really solve most issues.

Wayne Partello takes a selfie with four former San Diego Padres colleagues on the field at Petco Park.

Observation

It doesn’t matter what you do, or where you do it there is one constant…

It doesn’t matter what you do, or where you do it there is one constant…

Observation

Problem solvers focus on what's wrong and forget to enjoy what's going right; appreciate…

“I wish someone had told us we were in the good old days when they were happening, so I could have appreciated it more!”