Observation
“This is Wayne, he used to be the CMO of the Padres.”
“This is Wayne, he used to be the CMO of the Padres.”
Writing
Experienced By Wayne
Ideas, observations and lessons from the intersection of business, marketing, sports and experience.
Observation
Facing the loss of their biggest client brought stress and fear, but they closed new deals…
Staring down the barrel of losing your biggest client—and realizing you can’t close a deal to replace them—is a gut punch like no other.
Observation
Narrative follows performance; communication is the backbone, so leaders should listen to…
When photos surfaced of Carlie Irsay-Gordon on the sidelines with a headset, many mocked her. Today, after a 7-1 start, those same images are being praised.
Observation
SDSU football plan in phases: new pregame destination, new go-to-market approach, redefined…
I love it when a plan comes together—and this latest announcement from SDSU Football is a perfect example of strategy turning into momentum.
Observation
You are in control of the voices that reside in your inner circle.
You are in control of the voices that reside in your inner circle.
Observation
The Toronto Blue Jays are heading to the World Series—and I’m excited for a reason you may…
The Toronto Blue Jays are heading to the World Series—and I’m excited for a reason you may not guess. ⚾🇨🇦
Observation
How you treat a long-time employee leaving says more about your leadership than almost…
How you treat a long-time employee leaving your business says more about your leadership than almost anything else.
Observation
"Keep giving these people ideas that make money and you'll never be out of work" (tribute…
“Hey kid, you got great ideas. Keep giving these people ideas that make money and you’ll never be out of work.”
Observation
Be the solution, not the problem.
Be the solution, not the problem.
Observation
As much as great people want to care… sometimes they just can't. 😅
As much as great people want to care… sometimes they just can't. 😅
Observation
We need to talk about the toughest part of running a small business…
We need to talk about the toughest part of running a small business…
Observation
Them: “I wouldn’t tell people you didn’t go to college or that you were a DJ.”
Them: “I wouldn’t tell people you didn’t go to college or that you were a DJ.”
Observation
One of the easiest
One of the easiest #LessonsFromSports you can apply to your business:
Observation
Lookin’ up and seeing Matt Coy from CUENTO Marketing quoted in Sports Business Journal…
Lookin’ up and seeing Matt Coy from CUENTO Marketing quoted in Sports Business Journal yesterday is amazing. 🙌
Observation
After celebrating 6 years of CUENTO, my number one lesson for entrepreneurs is simple: Keep…
After celebrating 6 years of CUENTO, my number one lesson for entrepreneurs is simple: Keep going.
Observation
TCU's social response after beating UNC: when the spotlight is brightest, stay true to who…
Texas Christian University didn’t just make a statement on the field last night 🏈 against Bill Belichick and University of North Carolina at Chapel Hill … They made a statement on your feed. 📲
Observation
Ideas are everywhere. Strategy is beyond important if you have one more thing.
Ideas are everywhere. Strategy is beyond important if you have one more thing.
Observation
The news cycle moves fast, and when the spotlight hits you, there are a few things to remember.
The news cycle moves fast, and when the spotlight hits you, there are a few things to remember.
Observation
A logo is not a brand; Cracker Barrel's redesign shows a visual change without clear…
A logo is not a brand. I’ll say it again… A LOGO IS NOT A BRAND. And neither is a uniform or a campaign slogan.
Observation
A radio-thon he helped launch has raised millions for the Jimmy Fund; storytelling unites…
I looked up yesterday and saw this post from my former radio station in Boston… WOW! Over $5.3 million raised to fight cancer.
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Baseball is a beautiful game, but an even more beautiful family. ⚾❤️
Baseball is a beautiful game, but an even more beautiful family. ⚾❤️
Observation
The most important controllable is who you spend time with: CUENTO's no-assholes policy.
In life and in business, there are countless uncontrollables. But the most important controllable? Who you spend time with.
Observation
What does it look like to reimagine a team’s entertainment experience??? 🏟️
What does it look like to reimagine a team’s entertainment experience??? 🏟️
Observation
If you can wrap your head around these simple facts, you will be happier and find more…
If you can wrap your head around these simple facts, you will be happier and find more success: 💡