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WAYNE PARTELLO

Observation

Lookin’ up and seeing Matt Coy from CUENTO Marketing quoted in Sports Business Journal…

Lookin’ up and seeing Matt Coy from CUENTO Marketing quoted in Sports Business Journal yesterday is amazing. 🙌

Lookin’ up and seeing Matt Coy from CUENTO Marketing (opens the CUENTO site in a new tab) quoted in Sports Business Journal yesterday is amazing. 🙌

Even more amazing? The topic: The evolution of the fan experience.

This isn’t just video boards and sound systems. It’s everything a fan experiences from the moment they decide to engage with your brand:

-Welcome emails that excite ✉️

-Sights, sounds, and smells that delight 😊

-Friendly and knowledgeable staff 🙋‍♂️

-Food and beverage variety 🍽️

…and then we get to the entertainment. 🎆

Fan experience is holistic, intentional, and drives lasting loyalty.

Who do you think is doing it really well today?

#FanExperience #SportsBusiness #CX #CustomerJourney #LiveEvents #Entertainment #BrandExperience #CUENTO #Leadership #Innovation #SportsMarketing

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